BLACK +DECKER

A smarter way of cleaning

BLACK + DECKER | Vacuums –
Television, Digital Videos, Display
and Landing Page

Retail driving campaign showcasing hand vacs and 2 in 1 cordless vacuums.

Awards: Aurora | Communicator | Davey | Galaxy | Hermes | Telly | W3

Hand Vacs | Television :30 – Accoustic Encoding increases overall recall.

Hand Vacs Holiday | Television :15

Busy Lives | Television :30 – Video Testimonials bring product attributes to life through people telling their own personal stories in a unique way.

Busy Lives | Digital Video :15 – Smart Tech sensing features make the difference.

Work represented in case study was created and produced at other agencies in collaboration with partners from HomeWork.