We teamed up with
Children’s Hospital Los Angeles
on their Season of Giving.
Children’s Hospital Los Angeles –
Season of Giving Television, Radio + Social Videos
“Season of Giving” annual donation campaign asked prospects simple request to “be the one to save a life.” The spot features three recent patients to establish reasons for giving ending with all the children helped by Children’s Hospital Los Angeles.
BE THE ONE | TV/CTV/Paid Social :30 Jimmy Kimmel gives voice to this simple fully integrated donation campaign.
Our successful building blocks for performance creative.
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ASK
Open with a compelling request/child for donors to notice.
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SHOW
Where and how donations are used to help.
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ACTION
Remind people of all the children helped by CHLA.
